While Twitter users may be more crypto-native, that doesn’t mean they’re going to win in the NFT arena.
The irreplaceable token (NFT) sector has experienced some market turmoil over the past few months, but that hasn't stopped Twitter and Instagram from getting involved in the industry, and some people may be worth $231 billion by 2030.
Before that, Twitter recently announced NFT tweet floor tiles and Instagram released a series of different types of NFT-related tools, and many NFT enthusiasts of course began to think about which would be the best social media platform for NFT.
In terms of Instagram's distinctive value proposition and recent events, it is clear that Instagram is very advantageous over Twitter at this stage in terms of NFT integration.
Integrate its value on Instagram
One of the important determinants that Instagram has more potential for NFT development than Twitter is its distinctive value proposition.
Take a look at Twitter's core service, which most people will allow, it is a Sina Weibo platform, where customers will share more than 280-character text messages (Tweet), mainly used to share news reports, opinions and opinions with a wider audience.
On the other hand, Instagram can be regarded as a social media platform for data visualization, mainly for sharing pictures and videos, and more dedicated to my language and creative self-presentation.
Taking fully into account that NFT is essentially a high degree of data visualization, Instagram's value products have long made it more suitable for NFT integration, because its customer experience and pages in the visual effects level have a more sense of substitution and smoothness than Twitter, Twitter master if tailor-made to save the document as soon as possible.
Another key factor that should be considered is user basics.
Although they all have a rich customer base for millennials and generations Z, Instagram not only has a more customer base, reaching 1.3 billion (by comparison, Twitter's audience is 365 million), but its participation is much higher than Twitter,Instagram 's participation in most industries, including plastic arts. As a result, Instagram has more traces of perfection at the brand promotion level, although most of the keys of NFT at this stage are community plastic arts and payments, and the most eye-catching (and likely to make money) examples of NFT applications are in the field of fashion and lifestyle, where Instagram-style interface and a variety of shared tools can be used to efficiently carry out NFT integration and promotion activities.
But this is not to say that Instagram is better than Twitter in most ways.
What Twitter needs is that its customers are basically more primitive in data encryption, and therefore have a better understanding of the technology and economic benefits found in NFT. This means that there are people on Twitter who are keen to use its NFT to provide services.
However, full consideration of large-scale selection is the ultimate goal of NFT, the key is to note that more suitable for integrated goods for long-term improvement is more important than the above mentioned, therefore, Twitter's diligence at this stage is no more than Instagram's unique value proposition (UVP), it is the first closely around picture and video sharing.
The evolution of tweets under the leadership of Elon Elon Musk
Another powerful sign is that NFT will have a brighter future in Instagram, which is the current management method and product trajectory of Twitter.
With Twitter recently led and led by Elon Elon Musk, there are some worrying trends that could further jeopardize the social media platform's suitability to become the core area of NFT's choice.
This stems from Elon Musk's dismissal of nearly 50% of its employees, which is a felony, although some people may make up lies, which may have some advantages in some industries. however, it has also caused anxiety about the lack of copyright regulation, the repair of suspicious accounts and the lack of professionals to achieve further development.
At the level of lack of copyright control, Twitter has experienced serious copyright infringement because of its incorrect copyright malfunction system software, so that users can do some things, such as transferring detailed length movies to the platform. There is no need to explain the impact of the slack of copyright infringement agreement on NFT.
The recent decline also includes the moderators of specific content forums, whose job is to resist false information, and as expected, the total number of the latter has increased significantly since then, while highly disintegrated accounts have been repaired by groups. On the contrary, this has led many customers to leave the platform to replace platforms such as Mastodon, and to see how NFT relies on a strong and inclusive group, Twitter a new disintegration of the natural environment and not a good luck for NFT solutions.
With regard to the anxiety about the technical role of its Twitter, although a small number of technical engineers may indeed cause the depression of many new products because Twitter is not the target commodity of the task, Twitter allows sufficient uptime, delay time and architecture design asking price at this stage, and all common failures will not cause it to stop working. However, in the level of market development and new probability, keeping the ship running will certainly not be effective, so the large layoffs of Twitter will undoubtedly hinder the implementation of technological innovation, including seamless NFT integration.
Thus, when Twitter was experiencing chaos, Instagram released a comprehensive NFT route map, mainly including the release of NFT integration in 100 countries and regions, and the release of NFT sales market, which has conducted comprehensive testing with well-known founders, such as Amber Victoria's Secret, Dave Krugman, Reifik Anadore and so on.
While it's unlikely to know that these social media will break through in NFT integration, take a look at their key value propositions and combine recent indicators to give you a solid sense of where things are going.
It is clear that Twitter is not only passive from UVP's perspective, but is even being cluttered, which could cause serious harm to the future health of all platforms-not to mention the rapid development of NFT utilities.
In other words, Instagram needs to address as little impact as possible, although it will undoubtedly experience its own shortcomings, but the platform's NFT solution seems to run in the same structural patience form, which makes Facebook break through among early competitors.
But like all technical pursuits of perfection, things can change in an instant, so it is worthwhile to pay close attention to the trends of the two. But now it is Instagram, not Twitter, that is very good for NFT integration.
Constantine Kogan is a co-founder of BullPerks and GamesPad, a partner at BitBull Capital, the founder of Adwivo, and a former managing director at Wave Financial. He’s an entrepreneur, meta-connector, influencer, blockchain technology enthusiast, digital asset investor, and a top thought leader in hedge funds, IT startups, venture capital, healthcare, agriculture, real estate and media/entertainment. Constantin holds a Ph.D. in sociology, and a master’s in education and is fluent in five languages.