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Metaverse brings new problems and opportunities to music licensing

With the rising popularity of Web3 and the metaverse, songwriters and musicians are wondering what music licensing will look like in this new space.

The word "virtual world" is becoming more widespread. In fact, many people may have heard of it, but they usually don't know what it means.

It is difficult to express this technical term to people outside Web3, because virtual reality technology is still relatively new and rapidly developing. The most important thing is to understand that life has the potential to change Internet technology and the way we live, work and play.

The virtual world is the new frontier of innovation and creativity, and it is not surprising that the focus is on the news media, as is the case with many Web2 applications, especially music.

There is a whole set of social platforms that focus on sharing music, while some do not integrate music in many ways. Although this has raised awareness of music empowerment in digital space, it also highlights that some existing system software has long been out of date and can not keep up with the rapid pace of the application of new technologies.

With the emergence of a new probability of music in the virtual world, due to the change of music creation and consumption patterns, the current licensing rules and regulations may still need reform and innovation, especially Web3 independent innovation, such as irreplaceable dynamic password (NFT).

Music in the virtual world has made great achievements. Many top artists have held concerts in these areas, and many artists have also seen the influence of selling music for NFT.

Although Web3 remains to be observed and its rapidly changing layout, authorized music in the virtual world has great potential for development.

The license test at this stage

The technology in the field of Web3 has developed rapidly, taking into account that it is so new that there are many problems to be solved. At this stage, the virtual world is thoroughly experimental, so if something is closely unsuccessful, it will teach others a lesson.

Although many experiments have been carried out in the virtual world, the license has not been discovered. For the Web2 social platform, there is a known license specification and what can and cannot be done. This does not exist in the virtual world at this stage. The clear standards and the combination of laws and regulations that closely revolve around copyright and licensing are not as practical as those required for a solid licensed natural environment.

Spottie Wifi, a musician and Web3 supporter, sat down with Cointelegraph to discuss the licensing status of virtual worlds.

There is a big difference between traditional music empowerment and music empowerment in the virtual world. The key difference I encountered is that the music license in the virtual world must explicitly use the virtual world as the distribution channel listed within the scope of the license, or the scope of the license should be so common that the virtual world will naturally be included.

This is not just an easy solution to a problem often referred to as nuance. Even so, compared with Web2, because NFT,Web3 's music license is diverse.

Spottie Wifi added: in 2021, I recorded a concept album about life in the virtual world and sold it as a combination of NFT, which also gives NFT holders the right to use and commercialize music at will, while still preserving the rights of my masters and publishing companies, Spottie Wifi added.

"there are some NFT collectors who use music in their Zhongke CNC in this way, including virtual world feelings, silhouettes, blogs, movies and promotions."

The musician expects to prevent exploitation to ensure that his music is properly applied. This requires the proper implementation of patents, which is a long process in the virtual world.

Spottie Wifi explained: "at this stage, as a songwriter in the virtual world, the most effective way to implement corporate intellectual property rights is probably for the so-called specific content ID to simply implement such patents on Web2 software such as YouTube, Instagram and so on. Specific content ID is an automated technology, if the specific content infringes on someone's music copyright, it will delete content from some software. " "this helps to enhance the copyright of the virtual world, because a lot of specific content broadcast in the virtual world still comes from these Web2 service platforms."

This reveals another difficult problem related to copyright. If you can set up your own web space or activities in the virtual world, he may want to use copyrighted music as part of his creative work, just like on a social platform. This may give rise to difficulties related to obtaining the licenses needed to apply music, and the supervision and enforcement of such licenses.

Because the virtual world may be global, defining who will regulate and enforce the license may pose a test, because the publication law, performance rights, and music licensing regulation are undoubtedly cross-jurisdictional. The world has also given rise to problems other than copyright, such as how to properly compensate music families when their works are in use. With the setting of music licensing standards in this field, the structure of remuneration, which is different from the traditional music licensing model, is likely to be more complicated.

Licensing Development potential in the Virtual World

Playing video music from the Web2 service platform to the virtual world to protect artists may be easier to do these days, but when music licenses in the virtual world bring more maintenance, this approach becomes out of date.

News media authorized companies the media industry authorized specific content-a distributed ledger content authorized company-founder Hendrik Hei shows that a new way of empowering is about to happen.

A simple page is being developed in which all musicians can type his license information. Authorized music in the virtual world is done by adding blockchain applications. On the Internet, anyone who knows what they are doing can create a hach in which all the license-related information is stored. Then, the property that everyone needs permission is found in the virtual world itself, "Hey tell Cointelegraph."

Although blockchain technology hach is not a complete anti-theft system, it is more secure and fully transparent, which makes the whole licensing process much more and more.

Blockchain technology hach will be generated with one click and will be used as appropriate evidence for license information. The most important thing is to prove that you are also the real user of the license, that the information is accurate, and that blockchain technology can clearly indicate who is the true user in the event of a dispute, Hay added.

Hey, the trend of discussion will simplify this process, as the area looking for music can provide established information about what the licensee wants. The user can then decide whether a license is required. This eliminates a lot of processes, allows everyone to reach their destination quickly, and can set specifications that are lacking in the industry.

From the perspective of development and plastic arts, the future of the virtual world is bright, and content producers have high achievement value and high wages.

When Spottie Wifi sold his album as a NFT personal collection, she earned $192000 in just 60 seconds. The income immediately went into his wallet, and the intermediary service was removed. With the release of NFT, the artist has her music and enhances the hidden benefits.

As the virtual world becomes more and more popular, it may gradually become popular. As people like Hey develop and design this space, and artists like Spottie Wifi try it, music licensing will become less complex and will no longer scale under the pressure of digital space.

by Victoria Kennedy
© 2023 WJB All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

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