On March 23rd, American congressmen consulted TikTokCEO Zhou Shou at the hearing of the U.S. House of Representatives Energy supply Commerce Committee in Washington, which was concerned all over the world. At the hearing, legislators questioned the CEO and suspected that the Chinese government was trying to collect user information through this application.

The intensity of this communication has gone viral on the Internet, and many people believe that a ban is likely to be enacted-the recent Information and Communications Technology (limitation) Act of the US Senate has hindered the birth of security risks. this ban is a case in point.

Although the site is not a native password application, many password community members use these to browse password-related information. This means that the ban on TikTok may cause a lot of harm to the password interior space.

The harm should not be ignored

The core of the American think-tank money feels that the restriction Act has the same relevant provisions as the Foreign Emergency Economic Development Rights Act, which allows the Office of other National property manipulation companies (OFAC) of the Ministry of Finance to prohibit the sale and sale of American nationality and severely punished entities.

According to Coin Center, the potential harm to password interior space cannot be ignored because the bill "establishes an all-round authority, basically without inspection, and basically prohibits anything related to 'enemies of other countries'."

Austin Fedra, who is responsible for the development strategy of the Solana Charitable Foundation, says the words at this stage should make American nationality uneasy:

BTCYouTuber CryptoWendyO also believes that the bill has nothing to do with TikTok, but for the password interior space itself. "Yes, you BTC, password and NFT. 'The goal is to ban them, 'she wrote on Twitter.

While some people worry that the bill will be used to ban encryption immediately, those who focus on spreading a variety of new encryption projects also express anxiety about the possibility of social platforms being banned.

Impact on encryption

Although TikTok usually starts with young people who emulate popular dance, the details of the app have rapidly expanded to a variety of target markets, including encryption. One of the earliest attractive crossovers between Crypto and TikTok dates back to 2020. At the time, the app was used to drive up the price of Dogecoin (Doge) through a viral TikTok test.

Since then, TikTok has been the best service platform for new projects that need to create street passwords. The site has been hit by airstrikes on password-related information, from trading hubs such as Binance and Coinbase to well-known people who share their ideas for OTP and blockchain projects. At the time of writing, the total number of visits identifying "encryption" and "encryption currency" was 34.7 billion.

Roland Guirdonan, who has worked as a social network community manager for several encryption startups, believes that TikTok is creating communities for encryption. She told Cointelegraph:

TikTok is one of the most powerful promotional tools for the new password project to reach young, social networking audiences. The new password project uses TikTok to create eye-catching specific content, hold competitions and gifts, and quickly reach audiences around the world.

According to Guirdonan, TikTok's ban in the United States will seriously affect the diligence of users who try to touch password engineering projects for young people in their countries.

He added: "the TikTok algorithm is praised for allowing specific content to spread quickly, which is a major element of the implementation of many cryptographic projects."

CEOMac Ocampo of Follow, a Web3 social networking platform, tells Cointelegraph,TikTok that it has done a great job in visualizing the new password project data to the target group level. Ocampo, a former chief marketing officer of cryptographic engineering projects, stressed that TikTok allows companies to attract the attention of millennials and Zers.

However, he pointed out that the TikTok ban does not mean that Web3 advertising is over.

Password marketing promotion diligent

Although TikTok's ban in the United States may do some harm to the country's audience, some people feel that the harm to password advertising marketing will not be as serious as others think. According to Ocampo, if the site is banned, other companies like Meta will be able to add. He explained:

If TikTok is banned abroad, Meta may transform Instagram into a more intuitive competitor of TikTok. At the same time, it also brings an opportunity for Meta to win TikTok's market share in the United States, and continue to promote its recently closed Metverse and NFT programs.

Joana Nihan Abdi, who is responsible for the influence marketing of harmonious Web3 engineering projects, feels that even without TikTok, there is always a way to market. She told Cointelegraph that if TikTok was banned, famous people would flock to other sites.

When TikTok is banned, influencers of TikTok will explore an alternative short video network video platform. Therefore, unless Web3 TikTok occurs, Instagram secret medicine and YouTube short video could be next.

In addition, Rohit Mohan, CEO of Web3 marketing planner NC Global Media, thinks he applies TikTok when it comes to reaching a wider audience in password marketing. According to Mohan, the site's direct competitor is the "demographic dividend era app", which does not have the same role as TikTok. According to Mohan, TikTok's ban will be an "additional crackdown" that password communities will use when they experience pain in a bear market.